Types of webinars

As you can see, a webinar is a very handy and useful thing. But, as always, you can find a fly in the ointment. A lot of people are broadcasting. A wide variety of people are broadcasting. According to the style of presentation online seminars can be divided into several groups:

Informational. Their task is simply to tell you about something interesting and necessary. They come, listen, take something. Often about such events so say: "It was interesting. And nothing more.

Training events. These are online training sessions. Their purpose is to teach something, develop a new skill, maybe reinforce something. You have to go there to LEARN. And go when you feel the need.

Motivational. There may be two types of workshops. Some speakers motivate you to buy "right now", others motivate you to take certain actions. In either case, a motivational webinar is clearly aimed at causing a person to want to take an action. And if you don't need this product, it's worth considering whether you should waste your time on this webinar.

Question/Answer style webinars. This is very often how Master Groups in certain areas are conducted. The webinar presenter answers either pre-asked questions from the listeners or ongoing questions that are asked in the chat.

Blank. These webinars are typical for people who have little understanding of the stated topic. They may also use the webinar as a platform for their own personal learning. They usually talk for a short time (in the neighborhood of half an hour), talk about nothing, but proudly call it a webinar.

How to choose

So don't listen to everything, but have a clear direction, go your own way and learn how to work with the information. Here are a few simple rules to help you do this. Clearly evaluate and filter speakers. Your assessment should be unambiguous: good or not. Evaluate the subject matter, professionalism and usefulness of the information this person gives. It is enough to give a score on five parameters:

- level of professionalism of the speaker; - proximity to my topic; - quality of the presentation; - usefulness of the information; - the way the material is presented.

Rate each parameter on a five-point scale from 1 to 5. And then derive a total score for the speaker. Someone may be interested in why the fifth parameter is included. Personally, I use it intentionally. I cringe when the speaker begins to rush obscene words. It does not matter what he emphasizes - the emotionality of the presentation, or "closeness to the people" ... Some are even proud of this manner of conducting a webinar, considering it "manly" and tough: "Here, man, you all have got to me! When it comes to you!".

But if you’re fed up, why get on the podium and broadcast?! In my opinion, filthy speech is a direct manifestation of the chaos in one’s head. If a person has not risen to a level where he can give out information in a civilized manner (incidentally, it may be very useful), then I personally am not interested in it.